Thursday, May 6, 2010

Definition Of A Cable Network

ESPN, CNN, USA. These are all examples of cable networks. Similar to their broadcast cousins, cable networks can be national in scope. But rather than have local affiliates that broadcast their signal in major markets, cable networks form partnerships with satellite and cable providers to carry their network and pay for the privilege.


Function








Cable networks carry a variety of television programming. This programming can be generalized in nature, such as the USA Network, or specific, such as the NFL Network, which carries only programming related to football.


Significance








Cable networks have evolved over the past several decades and now are considered major players in the television industry. Many original programs developed by these networks have won industry awards and have propelled their actors into stardom.


Features


Cable networks are not broadcast solely through cable. They can also be picked up with satellite dishes.


Misconceptions


Companies such as HBO and Showtime are not considered cable networks. They are called premium services because they are generally not included in a cable company's basic programming offering.


Time Frame


Cable networks provide time to their local cable carriers which can be sold, providing local businesses the opportunity of low-cost advertising on a national network.

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